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With the internet and social media rise, digital marketing has become an essential tool for businesses of all sizes. Starting a digital marketing agency can be a highly profitable business.  

Businesses are increasingly recognizing the importance of having an online presence and are willing to invest in agencies that can help them reach their target audiences.  

With a digital marketing agency, you can work from home, on the beach, or anywhere else with an internet connection. So, starting a digital marketing agency is a great option to consider if you’re looking for a profitable business opportunity. 

However, what if you don’t know where to start? Well, this is where the Instant Agency course by Michael Roddy comes in. This course claims to teach people how to become successful digital marketing agency owners. 

In addition, he also claims that he can help you acquire new clients without proposals, meetings, sale calls, prospecting, cold calling, or lead generation. Sounds too good to be true, right? That is why I am sharing this review of the Instant Agency course with you.  

What is the Instant Agency About? 

The Instant Agency is an online course created by Michael Roddy. It’s a 168-page eBook that will help you learn the whole Instant Agency system.  

Aside from the eBook, when you purchase the program, you will also get access to a private Facebook group, a 7-day fast start video series, a quick start guide, a $700,000 done-for-you agency website template, and other bonuses.  

Michael says his course can help you make $3,000 within the first month of your digital marketing agency journey. He also claims he can help you make $500 to $3,000 from a single client.  

In this course, you’ll need to start a digital marketing agency. This means that you will have to provide services related to online marketing. So, if you think you can’t offer any online marketing services, you will not benefit from the program.  

Another thing to note is that this course won’t show you how to do the tasks for various clients properly. It only teaches you how to acquire new clients for your business. That is why I believe that this course isn’t ideal for beginners. This is particularly true for people who don’t know anything about digital marketing. 

So, to make things simple, this course only helps with the marketing part of your new digital marketing agency. However, it does not help with the execution of the tasks. 

Who is Michael Roddy? 

You might know Michael Roddy from Hollywood. However, he’s not the guy we’re talking about in this review. Michael Roddy is the creator of the Instant Agency course. He is from Fort Lauderdale, Florida.  

When Michael was 21 years old, he hated his job. So, he started doing his research and found out about digital marketing. After doing further research, Michael started his agency.  

Unfortunately, there’s no other information or details about Michael’s life or experiences as a digital marketer. This is a huge red flag.  

How Does the Instant Agency Works? 

The Instant Agency course is a training program that can help you look for clients for your digital marketing agency. It won’t help you close deals or perform tasks. It will only help you to acquire clients.  

Because of this, if you don’t have any experience in digital marketing, I recommend that you skip this course and look for other courses online. 

On the other hand, if you have experience in digital marketing and you know how to perform tasks required by clients, then you might benefit from this course.  

Aside from teaching you how to acquire clients for your agency, this course will also provide a couple of tools to help you with your tasks. However, the tools that this program offers aren’t anything special.  

Inside Instant Agency 

Unlike other online courses, the Instant Agency course does not contain modules and lessons. Instead, you will get a 6-step process for starting a digital marketing agency. According to the course, this is the same process Michael used when starting his business. Today, he’s a successful digital marketer and still follows the process.  

According to Michael, you need to offer attractive prices to get clients. If you try to charge high fees for your services, there’s a possibility that you will need to constantly respond to emails, create appealing proposals, and go to meetings.  

So, what’s the 6-step process?  

  1. Choose a Profitable Agency Niche 

There are a few things to consider when choosing a niche for your agency. First, what are your strengths? What do you have to offer that other agencies don’t? Second, what is the demand for your services? Is there a large enough market for you to make a profit? And finally, what is your competition like? Are there already established agencies in your chosen niche? 

Answering these questions will help you narrow your options and choose a profitable agency niche. Once you’ve found your niche, it’s time to get to work building your agency into the success it deserves to be. 

  1. Create a Good Offer 

The best offers are the ones that are hard to refuse. But what makes an offer so irresistible? A few key ingredients can go into creating a reasonable offer, including timing, value, and perceived risk. 

The timing of an offer is important because it can create a sense of urgency. People are more likely to take action if an offer is only available for a limited time. Value is also vital. An offer needs to be perceived as valuable to be successful. It should offer something that people want or need. Finally, the perceived risk of an offer should be low. People are more likely to take advantage of an offer if they feel there is little to lose. 

By keeping these factors in mind, you can create an offer to get people’s attention and get them excited about your product or service. 

  1. Earn Your First Business 

First, you must clearly understand what you want your business to achieve. What are your goals and objectives? What are your targets? Once you know what you want, you can start developing a plan. If you’re unsure where to start, plenty of resources are available online and in libraries. 

Next, you need to think about financing. How are you going to fund your business? Will you need to take out a loan or raise an investment? There are many options available, so it’s essential to research and choose the one that’s right for you. 

Finally, you need to focus on marketing and promotion. How are you going to let people know about your business? What methods will you use to reach your target market? Marketing and advertising are essential for any business, so consider this before launching your company. 

By following these tips, you’ll be well on your way to earning your first business. Just remember to take things one step at a time and always consult experts if you’re unsure about anything.  

  1. Automate Sales 

Most people hate sales. And who can blame them? It’s hard enough to corral potential customers, let alone make a pitch that will close the deal. In this course, Michael will teach you a way to automate sales. 

First, you need to identify your ideal customer. Once you know who you’re trying to sell to, you can create a profile of their needs and wants. Next, you must craft a sales message that resonates with your target customer. And finally, you need to set up a system for follow-up and follow-through. By following these steps, you can take the pain out of sales and start closing deals like a pro! 

  1. Get Traffic on Your Website 

You need traffic. And not just any traffic, but targeted traffic that is interested in what you offer. This can be a tall order, but luckily there are some simple things you can do to get started. 

First, make sure your site is optimized for search engines. This means using the right keywords and phrases so that your site comes up when people search for things related to your business. You can do this by doing keyword research and then including those keywords in your website content, titles, and descriptions. 

Second, take advantage of social media. Creating profiles on Facebook, Twitter, and other social sites allows you to reach a whole new audience. Plus, if you post interesting and engaging content, people will want to share it with their friends, which will help to increase your reach even further. 

Finally, don’t forget about good old-fashioned networking. Attend relevant conferences and events and hand out business cards with your website URL. You never know when someone might need what you’re offering! 

  1. Sell Your Business 

Michael will also teach you how to sell your business to get the most out of it.  

First, he will teach you how to determine the value of your business. This can be tricky, but there are a few things you can look at, such as the revenue and profit of the business, the assets of the business, and the market value of similar businesses.  

Once you have a good idea of the value of your business, you need to find a buyer. This can be difficult, but there are a few places to look, such as online marketplace sites, brokerages specializing in selling businesses, and even social media.  

Once you’ve found a buyer, you need to negotiate a price. This can be tricky, but it’s important to remember that the buyer will likely want to lowball you. You need to be firm in your negotiations and get the best price possible for your business.  

Finally, it’s time to close the deal once you’ve agreed on a price. You can do this by signing a contract and transferring business ownership. 

How Much Does Instant Agency Cost? 

The cost to join this training program is $29. It’s pretty cheap compared to other online courses I’ve reviewed. However, one thing to note is that a couple of upsells in the program sell additional features. If you purchase all of them, your total cost will be $1,000.  

Is Instant Agency a Scam? 

The short answer is no. This course is not a scam. Once you pay the $29 fee, you will immediately get access to the course content and other bonuses. It’s a legitimate course, even though we know nothing about the creator.  

You’ll also find a couple of testimonials and reviews. These reviews can help you determine that this course is not a scam since people are getting what they’ve paid for. So, you’ve got nothing to worry about if you’re planning to join this course. 

Is Instant Agency Worth It? 

Even though the course only costs $29, I believe it’s not worth it. This is particularly true when you consider the content of the program. 

This course is simply under-delivered. It contains a lot of topics with little-to-no information. In addition, it’s not beginner friendly at all. It’s only valuable for people who have experience in digital marketing.  

To make things simple, there are other ways to make money online other than starting a digital marketing agency. This is particularly true if you’re a beginner. 

So, what is the best alternative for beginners? 

Better Alternative to Digital Marketing  

Creating a digital marketing agency is an excellent way to earn money online. However, there are better options. You still have to invest a lot of time and money in it.  

So, what if I told you there’s a better alternative? One that won’t require a hefty investment. One that will help you earn money while you sleep. So, what is this alternative? Well, it’s called RAES.  

So, what’s RAES? RAES is simply short for Ryno Inc’s Residual Asset Expansion System. With RAES, I can earn 6 to 7 figures online. While writing this review, I still make money with this system.  

If you’re interested to learn more about RAES, check out Ryno Inc’s system.