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Lead generation is a critical aspect of running any business. It involves identifying and attracting potential customers who have shown an interest in the product or service offered.  

Without a steady flow of leads, a business will struggle to sustain growth and may eventually fail. Generating high-quality leads requires a combination of strategies and tactics.  

If you don’t know anything about lead generation, worry not. Nowadays, tons of resources can help you. One of these resources is the Attraction Marketing Formula by Ferny Ceballos.  

However, is this lead generation course even worth your money? Let’s find out. 

What is the Attraction Marketing Formula? 

The Attraction Marketing Formula is an online training program created by Ferny Ceballos. This course teaches students all about lead generation.  

According to the course’s website, this course will allow you to succeed in any kind of business online. However, it focuses explicitly on getting leads for Multi-Level Marketers. Yes, you’ve read it right. This course is mainly created for Multi-Level Marketing business (MLM). 

To simplify things, the Attraction Marketing Formula helps people have a reliable and stable source of leads for recruiting new members.  

Note that there are tons of attraction marketing strategies out there that Multi-Level Marketers use. Most successful businesses use attraction marketing to attract their target audience.  

Who is Ferny Ceballos? 

Ferny Ceballos is the creator of the Attraction Marketing Formula course. According to his page, Ferny is an 8-figure earner and a skilled networker.  

He has vast experience in direct selling and network marketing. Today, he shares his method for attracting more clients from his knowledge and expertise.  

However, you won’t see Ferny in the course. He has hired Kate McShea to do all of the marketing strategies. That is why her face is the one that you’ll see on the website. 

How Does the Attraction Marketing Formula Works? 

This training program works by offering you insight into the ideal approach you need to persuade a potential client to listen to you. It provides techniques to make your prospective customer interested in whatever you plan to sell.  

According to the website, the attraction marketing formula works for everybody. Even if you’re just trying to build an email list, fill out an online survey, get users to download a file, or market a product, this training program claims to help you.  

Note that communication is vital for establishing a successful online business. If you want to get a stranger on the internet to give you attention, it takes more than being good with grammar. This is where the Attraction Marketing Formula comes in. The course will provide tips on appealing to potential customers and spur them toward getting what you offer. 

However, before buying the course, Ferny will require you to review a couple of sales copies to ensure that you have already been grounded on the basics.  

What is Inside the Attraction Marketing Formula? 

Unlike other online courses, the Attraction Marketing Formula is an e-Book. It contains ten chapters and 185 pages.  

This e-Book contains tips and marketing targeting strategies that will help you find prospects and leads without doing cold calls. It will help you attract people who like what you’re offering. The e-Book will also guide you on how to recruit people without talking to them. 

Chapter 1 

The first chapter of the book is simply an introduction. In this chapter, Ferny will introduce you to the course and share some things to expect in this program. 

Chapter 2 

The second chapter of the course will teach you how to utilize the internet to automate your lead generation. Chapter 2 also talks about downline building. 

Chapter 3 

The third chapter of the course will teach you how to brand your business. In this chapter, you will learn how to get thousands of individuals to trust your words. 

Chapter 4 

In this chapter, Ferny will explain how doing your laundry will teach you all about building your marketing pipeline.  

Chapter 5 

Chapter 5 is titled “The Magic Slot Machine.” This chapter teaches you how to profit from your potential customers even if they don’t purchase a product or join you.  

Chapter 6 

In chapter 6, you will learn how to do market research. According to Ferny, his market research methods will give you a massive advantage over your competitors.  

Chapter 7 

The title of chapter 7 is “Cyber Real Estate.” In this chapter, you will learn the secrets to staking a claim on a valuable “.com” domain piece. 

Chapter 8 

In this chapter, Ferny will teach you how to build a doorway to your online empire and begin producing limitless leads.  

Chapter 9 

In this chapter, you will learn how to utilize email automation to grow your list, bank account, and customer relationship.  

Chapter 10 

In this final chapter, Ferny will share his thoughts on this e-Book. 

Bonus Webinar Training Videos 

Aside from the e-Book, buying the course will also give you access to bonus webinar training videos. Every video runs for around two hours. In these videos, you will learn how to establish your MLM empire. 

As of today, there are two webinar training videos.  

The first video is titled “5-Step Promotion Strategy for Making a Full-Time Income from AMF”. In this webinar, the host discusses leveraging the Elite Marketing Pro (EMP) to grow your network marketing business.  

In addition, you’ll also learn how you can utilize the platform to grow several streams of income. The host will also teach you a couple of strategies on how to find targeted leads. 

Note that you don’t have to purchase the EMP platform. This is simply an upsell.  

The second webinar training video is titled “Cracking the Internet Recruiting Code.” In training session will teach you why attraction marketing makes sense for people with network marketer jobs.  

In addition, you’ll also learn why old-school network marketing methods are holding people back from real success.  

The host of this webinar is Tim Erway. He’s one of the founders of the EMP platform.  

10-Day AMF Boot Camp 

This boot camp benefits entrepreneur, network marketers, and affiliate marketers. The program delivers value by providing daily email links as valuable as the accompanying e-Book. 

The 10-day AMF Boot Camp is structured to provide different lessons each day. Each focused on specific topics related to online marketing.  

  • On day 1, you’ll learn about the differences between shotgun and sniper marketing.  
  • Day 2 covers understanding your target audience and generating high-quality leads using social media.  
  • Day 3 focuses on building relationships with your email list. 
  • Day 4 explores the components of effective opt-in or capture pages.  
  • On Day 5, you’ll learn how to sell products online, followed by a lesson on turning prospects into advocates on Day 6.  
  • Day 7 covers how to convert cold leads into paying customers. 
  • Day 8 focuses on creating persuasive online sales pages.  
  • Day 9 emphasizes building relationships with your followers and nurturing them. 
  • Day 10 wraps up the boot camp by teaching marketers an essential skill for online success – WITFM or “What’s in it for me?” 

How Much Does the Attraction Marketing Formula Cost? 

One of the best things about this training program is that it’s a one-time investment. Unlike other courses, you don’t need to pay a monthly fee to get access to all its content. 

The cost to join the Attraction Marketing Formula is only $47. Once you pay the enrolment fee, you’ll immediately get access to the e-Book, the 10-day AMF boot camp, and the webinars.  

Note that they often give discounts if you’re lucky. Some students said they could get the course for only $27.  

Who is the Attraction Marketing Formula For? 

The Attraction Marketing Formula course is designed to help entrepreneurs and network marketers generate high-quality leads and build successful businesses.  

The course covers a range of topics, including identifying and targeting your ideal audience, creating compelling content, and engaging with potential customers.  

By following attraction marketing principles, entrepreneurs and network marketers can establish themselves as thought leaders and trusted experts in their respective fields. The course provides practical guidance on leveraging email marketing, sales funnels, and other strategies to convert leads into paying customers.  

What I Like about The Attraction Marketing Formula 

The e-Book is Easy to Read and Understand 

If you want to quickly brush up on lead generation skills, the e-book of this training program is a great option. The easy-to-read format saves time and energy by condensing the material into concise sections accessible at any time.  

This means that instead of spending days watching videos trying to learn something, you can access all the information you need right away. It even has an intuitive search feature to quickly look for your needs. 

All in all, this training program’s eBook for marketing makes it simple to quickly understand information without taking extended amounts of time or energy. 

Offers Valuable Resources 

This training program is one of the best I’ve seen because it provides a comprehensive suite of resources on lead generation.  

It starts by introducing the fundamentals of lead generation, like identifying potential customers. It also offers helpful tips on utilizing different digital platforms, such as email campaigns. Additionally, it teaches advanced techniques like using AI to automate lead generation processes.  

All this information is presented in an easy-to-understand format that anyone can follow. With all these valuable resources, the Attraction Marketing Formula provides a great starting point for any business looking to learn more about generating leads effectively. 

A Lot of Positive Reviews from Previous Students 

As the reviews show, taking this online course has proven to be a great success for many! The course is filled with valuable resources and insightful information. Students have found the content helpful in helping them develop their knowledge and skills and providing new perspectives on topics.  

Moreover, Ferny offers individualized instruction and feedback tailored to each student’s needs and interests. With plenty of examples, exercises, and supportive guidance delivered in an engaging format, it’s no wonder The Attraction Marketing Formula has gotten such positive reviews. 

What I Don’t Like about the Attraction Marketing Formula 

Mainly Focuses on MLM 

I don’t like this particular training program because it focuses mainly on MLM. It doesn’t provide any other type of business development training. Additionally, with so much emphasis placed on just this marketing platform, it’s easy to forget the basics of running a business which can have more of an impact than just relying on one specific method like MLM. 

Not for Beginners 

The Attraction Marketing Formula is not recommended for beginners due to its progressive nature and the assumed level of knowledge and experience required to fully comprehend and implement its teachings. 

Is the Attraction Marketing Formula a Scam? 

The answer is no. The Attraction Marketing Formula is not a scam. It’s a legit lead generation course. So, if you’re worried about your money, don’t be. Once you pay the enrolment fee, you’ll immediately get access to all of its content. 

My Opinion – The Attraction Marketing Formula 

So, do I recommend this course? The answer is no. One of the biggest reasons why I don’t like this course is because it mainly focuses on MLM. One thing to remember is that the MLM industry is a dying industry. It’s not easy to make money using that business model. 

If you want to make money online, there are other options. Unfortunately, a lead generation course for Multi-Level Marketing isn’t ideal. So, I don’t recommend this course.  

Better Alternative to Affiliate Marketing  

Lead Generation is an excellent way to earn money online. However, you still have to invest a lot of time and money. Also, there are better options.  

So, what if I told you there’s a better alternative? One that won’t require a hefty investment. One that will help you earn money while you sleep. So, what is this alternative? Well, it’s called RAES.  

So, what’s RAES? RAES is simply short for Ryno Inc’s Residual Asset Expansion System. With RAES, I can earn 6 to 7 figures online. While writing this review, I still make money with this system.  

If you want to learn more about RAES, check out Ryno Inc’s system.