MAYO'S Niche: Media placement - we don't guarantee..we just get it! Call MAYO if you're not getting media! 818.340.5300.


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We're a preferred vendor in the Beverly Hills, California Public Relations Firms section of Marketingtool.com.


Marketing, Publicity, PR and news coverage you can see!

Does your company have a revolutionary product or service that is just waiting to be discovered?

At MAYO Communications we use a variety of proven tactics to let the world know about your company, products and services. Whether it is the apparel, fashion, food, retail or manufacturing industry we find trades, media and business partners to match your company growth goals. Our business startup resources and opportunities can not be matched. We work within you budget and help you expand. From counterterrorism to just creating a buzz on the Internet for eCommerce we have a niche in media coverage!

Our company provides public relations and marketing communication services that are global. We don't guarantee news coverage, we just get it.

MAYO Communications has the edge, because we have media relationships no one can match. We attend media workshops and write about the latest trends and changes in the industry. It is no wonder MAYO Communications is your best choice when it comes to attracting media. Our editorial contacts exceed 400,000, updated daily.

President Aida Mayo and
V.P. George McQuade


 

Your Extreme B2B, B2C Publicity
and News Partner!


Our mission: To become California's and the nation's leading full service public relations and marketing communications firm, offering award-winning employee and crisis communications programs. Media training is essential. We coach before each TV, Radio or print interview so you can concentrate on your company messages not the media.

Aida Mayo, president.

At MAYO Communications we are well aware of the differences between public relations and advertising. We focus on getting people to actually talk about your products or services in third party endorsements. Our programs will launch your company into the public eye of local, national, and international markets. Before you know it your business will be noticed everywhere. You'll be seen in numerous newspapers or on television. Your products will be talked about on radio newscasts and in every shape and form on the Internet. In the end you become a new source.

The MAYO difference comes from the notion that MAYO offers the personal touch you can NOT find anywhere. We do what's good for the client, NOT the agency. We're not afraid to say NO to a client when a media or public affairs campaigns won't work. MAYO illustrates how it will work, if it makes sense. We also make sure you're ready by brushing up on media training right before your interviews.

It's the old saying "what's a BLT without MAYO?"  The same applies: "What's a campaign without MAYO Communications?"

Vice President George McQuade, President Aida Mayo Mc Quade with sons James, 9 and Kevin, 12 vacationing in Argentina.

 

Vice President George McQuade is a Public Relations  Society of America board member of the Los Angeles Chapter and is serving his third year on the PRSA publicity committee. McQuade is also a board member and the official photographer of the Entertainment Publicists Professional Society (EPPS).
George is an award-winning entertainment, government, and corporate communications expert. He is also a, journalist and multimedia public relations specialist. For the last three years, McQuade has been the West Coast Correspondent for Jack O'Dwyer Publications (www.odwyerpr.com), an inside look on publicity, public relations, marketing communications and agencies in the U.S.

George is vice president of new business and media relations at MAYO Communications, a public relations and publicity firm he founded, where he led a successful media campaign to convince the MTA to provide the funds needed to complete the 710 Freeway project. He was previously the Media Relations Director at Cerrell Associates, Inc, a leading independent public affairs and political lobbying firm in Los Angeles.

In 1998, George launched Linux Mandrake Operating Software on the same day RedHat (1st distributor) went public. Stocks skyrocketed from $9 a share to $109 in two hours. Linux was awarded the "Product of the Conference" and "Product of the Year," at the San Jose Conference. McQuade has been behind and in front of the camera for more than a decade. He has covered high-profile court cases such as the Zsa Zsa Gabor Cop slapping trial, to the attempted murder trial of Actress Theresa Saldana and Charles Keating and Michael Milken trials.

George McQuade,V.P. with sons James, 9 years and Kevin, 12.


 

 

 

 

 

 

 

 

 

 

 

George is a past member of the Southern California Radio and TV News Association and Motor Press Guild. 
Mc Quade has 15 years of award-winning TV and radio news experience. He is currently a Cub Scout Leader, President of Woodside South Homeowners Association, and West Valley
Police Block Watch Captain.  

Mc Quade received his Bachelor of Arts degree, with a double major in broadcast communications/journalism, from Western Washington University, Bellingham. He is a nationally acclaimed photographer, and received his technical training at the U.S. Naval School of Photography, where he was given a secret clearance in the USNR and was stationed at Whidbey Island, Wa.

His first job in the public relations arena was as a media consultant for the Southern California Association of Governments (SCAG).

Previously, George worked in the SoCal Gas Company's news bureau handling media relations and crisis communications, including the 1994 Northridge earthquake, which destroyed his home.

George McQuade, VP, always catches the big ones in fishing and public relations


During 1992, McQuade covered numerous police and city hall stories as a radio and TV news reporter and anchorman in both Washington State and California. McQuade receive a "Silver Gavel" award from the American Bar Association in 1985 for his trial and election coverage of a judge, who was tough on crime. He also worked in radio, providing live reports from his L.A. City Hall office on everything from earthquake damages to the Rodney King beating and the firing of Police Chief Daryl Gates. Later, he became a network correspondent, covering the LAPD officer's beating trial live in Simi Valley to the L.A. Riots in South Central Los Angeles that followed for UPI Radio and CBS radio Networks and the aftermath for KNX and KFI.
On his days off he worked for ABC Entertainment Radio Network covering President Clinton's fundraising concert with Barbara Streisand to music controversy of Milli Vanilli. George was also one of the two original writers for KNBC's "Today In LA," Los Angeles' first 90-minute weekend newscast.

In 1998, George was awarded "Best Crisis Communications" and "Best Web Site" awards from both the Public Relations Society of America (PRSA) and the International Association of Business Communicators (IABC), Los Angeles chapters.

McQuade also took charge of successful employee communications and environmental campaigns for the minority diversity division, which included updates on community earthquake repair, natural gas vehicles, fuel cells, and environmental remediation and cleanup projects. From 1995-1999, he was director of public relations at the Housing Authority for the city of Los Angeles, where he assisted the U.S. Dept. of Housing and Urban Development in creating political and media support for multifamily, Section 8 and low-income housing projects.

The California State Firefighters Association presented him with a Medal of Valor and the Los Angeles City Council called him a hero for rescuing noted UCLA Medical Center Cardiovascular Radiologist Doctor Scott Goodwin from his burning truck. George is also a hero to his Argentinean-born wife, Aida, and two sons, Kevin and James. The family resides in Winnetka, California.

MAYO Communications success starts with the family and we believe people who have harmony at home are successful at work. We also believe it is critical to take time off to be with the family and enjoy each on vacation. (left to right) Aida Mayo McQuade, president George McQuade, vice president, Kevin (12) and James (9) on vacation in January 2004 in Bariloche, Argentina.

During the utility's reorganization, he created the Employee Grapevine, a dial-in-radio newscast, which became an overnight phenomenon and recorded 18,500 calls in four weeks. The program received a PRSA award Prisms award from 1995 - 2001.

 
Dan Lai, who goes to great heights on and off the job!

Prior to joining Stoorza, Lai headed the communications efforts for the Wisconsin Area Health Education Center (AHEC) System. 
With Wisconsin AHEC, he handled
media relations and internal communications, produced a quarterly statewide newsletter and gave the organization its first presence on the World Wide Web.  Lai also previously worked for the Housing Authority of the City of Los Angeles’ public relations department writing and editing news releases, annual reports,
employee newsletters and shooting photography of external and internal events.



Dan Lai
is an account executive in the Medical, Life Science and Technology Division of MAYO Communications. He is based in San Diego, CA, where his wife is a general physician. Lai’s background in public relations includes non-profit and federally funded organizations as well as agency experience.  He has strategically implemented regional and national public relations and marketing campaigns for clients in the healthcare and biomedical fields.

Before joining MAYO Communications, Lai worked for Stoorza Communications supervising day-to-day media relations for I-Flow Corporation and was also responsible for Scripps Clinic, 1-800 CALL DOC and I/O Software.  He produced a video news release for Unilab Corporation, receiving national coverage for a new cervical cancer screening process.  Lai has also assisted in the highly successful national launch of Quidel Corporation’s QuickVue Influenza Test during the 1999-2000 flu season. 


Lai holds a master’s degree in professional writing from the University of Southern California and a bachelor’s degree in English from the University of California, Berkeley.

 

 Michael Turner, President, Bearsworth Communications-a MAYO partner

Michael Turner has a master’s degree in journalism and mass communications from Iowa State University and a bachelor’s degree in radio, television, film, and journalism from San Diego State
University. He is an adjunct professor of communications at the University of Phoenix.

 

Photo coming:


Michael is President of Bearsworth Communications, Inc., a Los Angeles-based public relations and marketing firm. He has more than 30 years of marketing, public relations and fundraising experience. Prior to establishing his company, Michael was Director of Public Relations and Marketing for the Los Angeles Jewish Home for the Aging, the largest residential care facility for the elderly in the Western United States. He held that post for seven years. Other positions include: Director of Program Marketing at KCSN-FM (California State University, Northridge) and Director of News at KFJM and KFJM-FM (North Dakota).

 Michael serves on the boards for the Los Angeles chapters of the Public Relations Society of America and the Sales and Marketing Executives International. He is also active with the Los Angeles chapter of the Association of Fundraising Professionals. Michael is past president of the Public Communicators of Los Angeles, Print, Interactive, Radio and Television Educational Society and the Healthcare Public Relations and Marketing Association of Southern California. 

 He has published articles in national trade journals and delivered presentations at national and regional conferences on Creating Media Buzz for Your Business, Crisis Communications, Reputation Management, Media Relations for Special Events, Building a Successful Fundraising Program, and Developing Effective Marketing and Public Relations Programs

 

 

Dawn M. Pace

QUALIFICATIONS:

  • Former reporter with public relations experience
  • Solid media relations and placement skills "
  • Strong writing and editing skills "
  • Ability to quickly learn and translate terminology for general consumption
  • Proficient in Microsoft Office
  • Bilingual -Spanish/English

Former Account Executive, Cerrell Associates Inc., Los Angeles, CA August 2002-January 2004

Dawn specializes in print media, nonprofit, political and environmental campaigns.

As a graduate of Ithaca College, Ithaca, NY (1996)

Bachelor of Arts in Journalism, minor in politics

She also has experience as a working member of the press.

Dawn was the Managing Editor/Reporter, Eastern Group Publications and work on the desk of City News Service, Los Angeles Bureau.


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