Dec. 13, 2007

 

Striking Writers Puts Reality TV Shows like
Hydra Executives To The Test


***

Casting for the International English Language Reality TV Show is set for this Sat., Dec. 15th, Beverly Hilton hotel and brings three countries and 16 entrepreneurs together

 

Beverly Hills & Abu Dhabi, United Arab Emirates (UAE) – As Writers Guild of America members continue their devastating strike, more networks are scrambling for alternative content without script material such as reality television shows. One of the most talked about reality TV shows featured this week (Dec. 10, 2007) in BusinessWeek is Hydra Executives. It is the newest twist on Arab reality TV, a program filmed in the United Arab Emirates is to be broadcast entirely in English with a featured cast of eight Americans and eight Brits.

 

Show sponsor Hydra Properties, LLC has scheduled casting for Hydra Executives beginning at 9:00 a.m., Saturday, Dec. 15, 2007, at the Beverly Hilton hotel, Beverly Hills, CA. The company is also shopping the program internationally, and later, other spin-offs may feature the French vs. Americans and India vs. Pakistan entrepreneurs.

 

The show begins filming next month with eight Americans and eight Brits vying for the ultimate chance to start their real estate business with a $1 million prize.  The boardroom-style "Apprentice"-like program is now being marketed for worldwide distribution in March. It is being produced in association with Showtime Arabia, which is partly owned by Viacom, and Dubai's Infinity TV.

 

“There is nothing better than doing business with other countries, because it eliminates all the other conflicts,” said Executive Producer Ziad Batal, of the new reality TV show Hydra Executives. “Why Abu Dhabi? There are more millionaires per capita in the United Arab Emirates (UAE) than any other country in the world. And it is creating more, because the opportunities are there.  It is immigration lotto; it is the land of opportunity. It is an incredible environment, secure, very friendly and entrepreneurial country.”

 

The reality TV series was created by CEO Sulaiman Al-Fahim, Hydra Properties LLC, a leading Abu Dhabi-based international real estate company and the key backer of the show. “We are searching for 16 of the brightest entrepreneurs, eight Americans and eight Brits, to compete in the capital city of Abu Dhabi in the UAE for a chance of a lifetime to bring their real estate dream to reality,” said Al-Fahim.

Abu Dhabi Tourism Authority and Chamber of Commerce and Industry are also sponsoring the show.  According to Fahim around $5 million would be spent on the first season.

 

Beverly Hills Mayor Jimmy Delshad rolled out the red carpet for Hydra Properties at the media launch last month (Nov. 28, 20070. “We may be the richest city in Beverly Hills, CA, but Abu Dhabi has the most millionaires, we salute you,” he said during the reality TV show launch ceremony, and I going to make you (Dr. Al Fahim) an honorary member of the Beverly Hills City Council.” The mayor also pinned an official Beverly Hills label pin on the Dr. Al Fahim’s suit as a welcome gesture.

 

“We will fly them there, and for first two weeks in boot camp contestants will learn the art of the real estate deal and how to identify various playing fields. Following this they will be split into two mixed teams to compete in real estate business assignments for a three month period,” explained Dr. Al Fahim.

News Advisory                                 


  The Hydra Executives—Casting Call For

First International Reality TV Show This Saturday

***

Casting starts at 9:00 A.M., Sat. Dec. 15, 2007 for New TV Series combining three

countries for First International English Language Reality TV Show filmed in UAE

 

What:    

 

USA Casting of the first global entrepreneur reality TV Show In LA

 

Who:  

              

Beverly Pomerantz, Casting Dir. (“Don’t Forget The Lyrics,”All Star Blitz,” “Price Is Right,” Wild Animal Games” and “Are You Smarter Than A 5th Grader?”)

Executive Producer Ziad Batal, Hydra Executives, ALL 4 Media, Dubai


CEO Sulaiman Al-Fahim, Hydra Properties LLC

 

When:       

SATURDAY, DEC. 15, 2007 Starting

9:00 - AM (PST)

9:00 AM media-check-in (CALL 818-618-9229)

Where:

Beverly Hilton(look for the signs at the entrance)

9876 Wilshire Boulevard

Beverly Hills, CA 90210 Hotel Ph: Tel: +1-310-274-7777
(Media Directions: visit (http://www.beverlyhilton.com/contact_form/directions.cfm)

 

Background:       

 

Hydra Properties LLC is announcing the casting for the first International reality TV series  “The Hydra Executives”(www.hydraexecutives.com). Casting begins at 9:00 a.m., December 15, Beverly Hilton Hotel, Beverly Hills, CA. It will feature a cast of budding American and British entrepreneurs, who will be flown (travel/meals paid for) to Abu Dhabi, where the show will be filmed, but broadcast entirely in English.

 

The reality TV series is the brainchild of CEO Sulaiman Al-Fahim, Hydra Properties LLC, a leading Abu Dhabi-based international real estate company and the key backer of the show. 

 

Abu Dhabi Tourism Authority and Chamber of Commerce and Industry are also sponsoring the show. According to Fahim around $5 million would be spent on the first season. The executive boardroom-style program is currently being shopped for global distribution in March 2008. It is being produced in association with Showtime Arabia, which is partly owned by Viacom, and Dubai’s Infinity TV.


At the show’s launch CEO Sulaiman Al Fahim said, “We are looking for 16 entrepreneurs, the brightest eight Americans and eight Brits to compete against each other for 15 weeks in
Abu Dhabi in the United Arab Emirates. Contestants will fly to the capital city of Abu Dhabi where they will spend their first two weeks in boot camp to learn the art of the real estate deal and how to identify various playing fields. Afterwards they’ll be split into two mixed teams to compete in real estate business assignments for a three month period.” At the end of the competition one winner will walk away with the grand prize worth $1 million to set up his or her own style real estate venture.

[Editors: Media please call for advanced interviews and to RSVP for the event please call: George McQuade at MAYO Communications,
Los Angeles@ 818-340-5300 or 818-618-9229 PR@MayoCommunications.com]